How to Improve Your Website Ranking

Here are some simple tips to improve your Website Ranking

Six Figure Mentors SEO and keyword tips image

Having a great website is fantastic! However if no one is going to see it then its not much good. Google has a formula for how it ranks pages Its a secret no one knows what it is. But there are several things we can do to get our website higher up the list. This is known as Search Engine Optimization or SEO and is done by using Keywords

So What are Keywords?

Keywords are just a word or a group of words that people enter into the search engines like Google to find what they are looking for. If you research Your Keywords before you write your blog you will be better equipped to optimize your business presence on the web.

Why Do We Need Keywords

The text content is a very important part of the “formula” Google and other search engines use to find relevant content to display when people perform searches. When we use the correct keywords for our product or service our website becomes easier to find on Google.

Keywords are essential not just for the content of your website but for optimizing your websites html for the search engines and setting up PPC campaigns and social media profiles

Whether you are just setting up a website or had one for a while its always a good practice to go back and update your keywords in your content.

Here are some simple tips to improve your Website Ranking

List Your Keywords I begin with making a list of my keywords you can use Google Ad-words its a great Free tool. I download them to excel then you have them for future reference. Adwords is great as it shows you how many people are searching for a particular keyword. I usually set it to “Exact match” Once you perform the search there is a little pen icon on the right hand side click that to select the type of search you prefer

Quality over Quantity Remember its far better having fewer quality leads than hundreds of Tyre kickers. As you build your list and develop a relationship this becomes more and more important

Graphics remember to optimize your graphics if you missed my blog on this you can read more on optimizing graphics here

Links Google also looks at the words you use in links. You can emphasize keywords by linking them so instead of saying Click here for better Search Engine Optimization you would say learn more about Search Engine Optimization

Remember your target audience and talk to them without getting too hung up on stuffing your post with keywords so it doesn’t read very well

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